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Twisting the quote by Daniel Quinn, we come up with “There is no one right way to make your resume!” SIP (Start-up Internship Programme), an integral part of E-Cell, IIT Kanpur organises a ‘Resume Making Session’ every year to help out the sophomore students of IIT Kanpur to make their resumes in a very unique manner.The session […]

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As we bid goodbye to 2014, it’s time to look back at the happenings of this year. This year was indeed a great year for the start-ups and entrepreneurs in India. With millions of funding pouring in throughout the year, start-ups achieving exponential growth and more people accessing internet, this year saw a great boost […]

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A gem in the crown of IIT Kanpur, a marvel in the field of Computer Science, such was Late Mr. Rajeev Motwani! Celebration of the 49th Birth Anniversary of Late Rajeev Motwani at IITK Mrs Asha Jadeja Motwani, wife of Rajeev Motwani and their daughters have donated $1.5 million on his 49th anniversary towards the […]

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There are several phases in launching a start-up. Right from the moment the idea blossomed in your grey cells, to where you celebrated the first funding you received, to where you spend your days unveiling the market to when you get interviewed by some popular magazine on account of your hard-earned success, you need to […]

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Can you ever imagine that your foreign language teacher will one day become the richest man in the country? Recently, an English teacher in China became the richest man in China. Unbelievable, but true! Jack Ma proved that entrepreneurs with a vision can do anything. In September 1995 Chinapages.com, a directory of companies, goes online […]

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Are you one of those who just google out the thing you want to buy or want some more detail about? I’ll say keep doing that. May be a google search can fetch you millions. Strange? Unacceptable? Yeah! Even I didn’t believe that, but after reading the story of two engineering students, I had to! […]

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While traditional marketers in its competing firms were spending huge budgets on forming ‘focus groups’ for qualitative discussions for a product launch, here’s what Barbara Messing, CMO of travel site TripAdvisor,was doing –designing “dummy banners” to advertise the feature her company was considering to launch. If users clicked on the banner, they would be taken […]

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