Entrepreneurship Cell, IIT Kanpur recently organised Upstart- the Business Model Competition during Entrepreneurship-Summit’16. Meet the winner of Upstart Biz- Infisecure.
InfiSecure is a SaaS based real-time active bot detection and protection platform. It provides the most accurate way to protect online businesses from bad bot abuses and allows online businesses get finely tuned control over bot traffic on their websites. It protects businesses from various online threats like content theft, hacking attempts, web scraping, price scraping, account hijacking, carding fraud, form spam and comment spam. InfiSecure’s web security platform works across industries and domains and covers online businesses including e-commerce, travel websites, listing websites and classifieds, content platforms, digital media, social networks, news websites, auction and bidding websites, banks and financial institutions and other businesses that collect user data or have unique content.
InfiSecure Technologies, the most accurate bot protection technology startup was founded in March 2016 by Abhilash Pandey and Sandeep Singh. Abhilash is a business leader with global partner management experience from his work at Microsoft and Facebook. His expertise on online bots coupled with his business insights has helped companies implement customized solutions saving millions of dollars and scale revenues multi-fold. He holds a dual degree on both engineering and management fronts. Sandeep is a product marketing expert and an inbound Marketing strategist. He has a deep understanding on how eliminating bot fraud helps scale online businesses at a rapid pace. His digital marketing expertise comes from working at both nimble start-ups and global companies like Microsoft.
More than 50% of all web traffic is generated by bots. Without a bot mitigation strategy, all online businesses are bound to suffer from a myriad of online frauds. The frauds are too many and have a huge impact on businesses. They realized that most of today’s online businesses do not have access to bot detection technologies that provide a comprehensive overview of bot attacks and the losses incurred due to fraudulent activities like web scraping, spamming, fake actions and numerous other frauds. InfiSecure protects all online businesses from these frauds in real-time, offering them the protection in an affordable SaaS package that is easy to integrate and use.
Some of the services offered by Infisecure are listed below:
- Real-time Bot Detection
- Content Theft Prevention
- Price Scraping Prevention
- Brute Force Prevention
- Form Spam Prevention
- Click Fraud Prevention
Innovation is at the heart of InfiSecure’s uniqueness. With sharp focus on R&D, InfiSecure has been able to build the most customized bot protection solution, globally. Utilizing a multi-layered bot protection system and coupling it with big data and machine learning technologies, InfiSecure has innovated a non-IP blocking approach to prevent bots from doing fraudulent activities, with 100% accuracy. InfiSecure being a SaaS based bot detection platform works on a monthly, bi-annual and annual subscription models.